Marketing Strategy-Aircel Unlimited 3G

Aircel unlimited is little deceiving or in marketing Jargon we say it Persuading the customer.Watever it may be, the offer is attractive to the customers where they think that it is 3G unlimited.But actually it is a limited 3G and Unlimited 2G.
For example we take RC 197, it is 1GB 3G data and Unlimited 2G.
However, the offer is luring to the customer and most of them do not know wat actually it is.But the good thing is atleast it is giving 1GB of 3G data for just 197 which is 'value for money' and unlimited 2G is also another benefit but we have to compromise on the speed.

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